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British Red Cross ‘Too White,’ Chief Exec Calls Words ‘British’ and ‘Cross’ a ‘Challenge’

 
 
 
 
 
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British Red Cross chief Mike Adamson has claimed the charity struggled to deal with the Grenfell disaster because staff and volunteers are too white.

“There is a risk that in a very diverse community like Grenfell, an organisation with the words ‘British’ and ‘Cross’ in its title is confused with a Christian establishment organisation,” he wrote, in a blog for the New Philanthropy Capital think tank.

Though stating that the charity is “completely impartial” in its work, Adamson added: “There is no escaping the fact that with shining exceptions, such as our refugee services, we are nowhere near as diverse as we need to be in our volunteer base, our staffing or our leadership.”

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